Driver Appreciation Solutions
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A fleet team celebrating drivers with a branded appreciation kit
National Driver Appreciation Week

One week. The whole year’s recognition.

National Truck Driver Appreciation Week 2026 is September 13 to 19. Plan backward from mid-September so branded kits arrive before it, not after.

Sep 13–19DAW 2026
Sep 12–18DAW 2027
Early AugOrder deadline
When it is

It is one fixed week in September, so timing decides everything.

National Truck Driver Appreciation Week runs the second full week of September: the 13th to the 19th in 2026, the 12th to the 18th in 2027. It is the industry moment to recognize the drivers who keep freight moving, and the biggest window for fleet recognition each year. Looking for the dated page? See Driver Appreciation Week 2026.

Plan backward from the week
Timeline
8+ weeks out (mid-Jul)Set headcount & budget
6 weeks out (early Aug)Order deadline, approve art
2–3 weeks outKits ship to your dock
Sep 13–19Distribute, host, recognize
Lead time to be safe6 wks
Order by early August 2026 for guaranteed delivery.
Ideas

How fleets celebrate the week.

A driver appreciation event at a terminal
Terminal events & recognition
A branded fleet-wide appreciation kit
The fleet-wide kit (the anchor)
A driver recognized with a milestone pin
Public milestone hand-offs

Anchor the week on a branded kit for every driver, then add terminal meals, public recognition of safe-driving and million-mile achievers, and a signed note from leadership. For a longer list, see Driver Appreciation Week ideas and our 25 gift ideas.

DAS
Driver Appreciation Solutions
Written and reviewed by the DAS fleet-recognition team. About us
Questions

Driver Appreciation Week, answered.

National Truck Driver Appreciation Week 2026 is September 13 to 19, 2026, the second full week of September. In 2027 it falls on September 12 to 18.

An annual industry observance held the second full week of September, dedicated to recognizing the professional truck drivers who keep the supply chain moving. Fleets use it to run gifts, events, and awards.

Order by early August 2026, about six weeks out, to guarantee delivery before the week. Set headcount and budget eight or more weeks ahead so branded mockups can be approved in time.

Fleet-wide branded kits, useful cab drinkware and apparel, terminal meals, public recognition of safe-driving milestones, and personal notes from leadership. See our 25 gift ideas.

A fleet celebrating Driver Appreciation Week

Get your fleet’s week handled.

Custom-branded kits, delivered before September 13, for fleets of any size. Order by early August 2026 for guaranteed delivery.